Workshop — May 21, 2025
AI Token Optimization
Every token your AI uses costs money. This 90-minute workshop teaches you how to write tighter prompts, route tasks to the right models, compress context intelligently, and measure your way to lower spend — without sacrificing output quality.
WHO THIS IS FOR — Business owners, developers, and team leads who are actively using AI APIs and want to reduce costs without compromising quality. Familiarity with prompting basics is helpful but not required.
Key Takeaways
What You'll Learn
Where Tokens Get Wasted
Identify the hidden patterns in your prompts that pad token counts — from redundant context to verbose instructions — and learn exactly where to cut.
Strategies That Cut Costs
Practical techniques: writing tighter prompts, compressing context, setting max token limits, and using prompt caching to reduce spend significantly.
Routing to the Right Model
Not every task needs your most powerful model. Learn how to route classification, formatting, and summarization tasks to lighter, cheaper models without quality loss.
Measure and Iterate
Log token counts, A/B test prompt variants, and set cost alerts so optimization becomes an ongoing discipline — not a one-time fix.
Workshop Agenda
What We'll Cover
A detailed breakdown of every topic in this 90-minute session.
What is Token Optimization?
Mike opens with the fundamentals: what tokens actually are, why they cost money, and why optimization is about getting equal or better output while spending less. The mindset shift from "prompts as instructions" to "prompts as spending decisions."
- Tokens are the units AI models use to process text — every word, punctuation mark, and space costs tokens
- Token usage directly drives API costs: fewer unnecessary tokens = less spend
- Think of prompts like code — they should be reviewed, refactored, and maintained
Where Tokens Get Wasted
A practical audit of the most common token waste patterns Mike sees in real-world implementations. Most teams are burning budget on invisible inefficiencies that are straightforward to fix once you know what to look for.
- Overly verbose prompts with redundant context or instructions
- Repeating the same background information in every message
- Asking for long-form responses when a concise answer would do
- Poorly structured system prompts that pad rather than guide
Strategies to Reduce Token Costs
The core tactics session: a suite of proven techniques to cut costs without sacrificing output quality. From prompt tightening to caching, these are the highest-leverage changes you can make immediately.
- Write tighter prompts: clear, specific, and stripped of filler
- Use few-shot examples sparingly — one well-chosen example beats three mediocre ones
- Compress context intelligently: summarize conversation history instead of passing the full thread
- Set max token limits on responses to prevent runaway outputs
- Cache repeated prompt content where the API supports it (can cut costs significantly)
Choosing the Right Model & Measuring Results
Mike closes with model routing strategy and the measurement discipline that keeps optimization ongoing. Including Q&A and a framework for benchmarking quality vs. cost across your specific use cases.
- Not every task needs your most powerful model — route simpler tasks to lighter, cheaper models
- Benchmark quality vs. cost across model tiers for your use cases
- Log token counts per request so you have a baseline to improve against
- A/B test prompt variants to find the most efficient phrasing
- Set cost alerts and budgets so optimization stays ongoing, not a one-time fix
Meet Your Industry Expert
Mike Schwarz
CEO, MyZone AI
Mike Schwarz is the CEO of MyZone AI, a digital transformation agency helping entrepreneurs navigate the fast-moving world of artificial intelligence. With over 25 years of experience in business automation and scaling startups, Mike has worked with thousands of entrepreneurs, developing frameworks that make AI adoption practical and profitable. He's a sought-after speaker known for his engaging, no-nonsense approach to breaking down complex AI concepts into actionable strategies.
Whether through workshops, keynotes, or his upcoming book, Mike's mission is to empower business owners with the tools and confidence to succeed in the AI era.
Registration
Register for This Workshop
Registration is now open for the May 21, 2025 session. Spots are limited — reserve your seat today and get everything you need to cut AI costs without sacrificing quality.
Live 90-minute workshop with Q&A
Full session recording sent to all registrants
Token optimization checklist and workbook
Exclusive follow-up resources and next steps
Reserve Your Seat
May 21, 2025 — spots are limited. Register today.
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Ready to Cut Your AI Costs?
Registration is open for May 21, 2025 — spots are limited. Register for free today, or book a private token optimization session for your team.
